Sales & Marketing
Join Us for the Private Duty Marketing Master Class
April 2, 2014By Jill Scott, Manager of Member Services Over the years and also through the 2014…Read more
Private Duty Field Trip is a Huge Success!
April 2, 2014By Stephen Tweed What's the best way to learn any new skill? From OPE! Other…Read more
Which social media methods are most effective for home health, hospice, or private duty marketing?
March 19, 2014We regularly hear lots of buzz about using social media to market your home care…Read more
What Does It Take to Continually Grow Your Company?
March 19, 2014By Jill Scott, Manager of Member Services at The Academy for Private Duty Home Care…Read more
Franchise Marketing Strategies from Inc. Magazine
March 5, 2014As I was reading the latest issue of Inc. magazine today, I came across a special…Read more
Join Us for the Private Duty Field Trip in Louisville, Kentucky
February 26, 2014Our second Field Trip of 2014 will be to ElderCare 4 Families in Louisville, Kentucky…Read more
Overcoming the Price Objection in Home Care Sales
February 19, 2014By Stephen Tweed How do you respond when the caller says, "Your price is too…Read more
Competitive Advantage….It’s What Makes You Different
February 5, 2014In our 2014 Topic Survey, Competitive Advantage was ranked highest among our members and readers…Read more
What Makes Your Agency Different: 2014 Competitive Advantage Survey
January 14, 2014What makes your agency different? In today's highly competitive home care marketplace, differentiating your agency…Read more
What Gets Measured Gets Managed: Tracking Your Results in Private Duty Home Care
December 17, 2013By Stephen Tweed You've heard me say it before many times. "What Gets Measured Gets Managed,…Read more
Consumers: “I’m mad as H***, and I’m not going to take it any more!”
December 16, 2013Americans are not very happy, and for good reason. According to a new report from…Read more
New Statistics on how Video is Key to Growing your Home Care Business
December 11, 2013We get calls every day. How can I grow my home care business? How can…Read more